Tropic Labs pioneered a new category of sun care. Founded by a cosmetic chemist with the mission to create products for women who see the value in taking care of their bodies in a new way.
Services: Content Creation, Paid Ads Management
growth in revenue
Tropic Labs had ambitious goals to not only hit 8 figures, but to sell out ceratin SKUs before Summer was over. Due to their seasonality, campaigns for sun care products require a lot of planning, and the ability to quickly scale in order to make the most out winning funnels.
By leveraging the power of user generated content and timing campaign launches with key events such as Spring Break, we were able to identify winning creative angles, quickly scale spend and crush our goals in less than 180 days.
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